MWC- Ron Stone- Lew Latto.

Just a follow up to the whole Lew Latto issue.

Another very reliable source tells me that it was MWC that made the decision and not Ron Stone to let Lew Latto go. The ownership of the mid-west tolds it Duluth market manger (Ron Stone) that one local radio show had to go on each of it’s two talk stations. Well the MWC ownership did not say they wanted Lew off the air. It seems that they left an impression to that affect.

The Duluth stations have been doing poorly and that is why they hired Ron Stone to take over there MWC Duluth stations. Stone has been a proven leader in there eyes.

The stations owed by MWC here in Duluth have been losing in the ratings to Gal West stations, they have also been losing advertisers.  It seems as if they are doing what they see fit. Stone is just the local manger doing what he is told.

Drastic changes by MWC will they pay off or hurt more?  BTW there is no truth to the rumor that Stone is getting fired. It seems that if he leaves it will be his choice to do so.